Social NOTworking

Had a great meeting with an analyst I have known for a long time and after the vendor discussion had wound down I casually asked – so what is your approach to social media? How has it impacted your firm?

The response was very interesting:

“Social media, I don’t have time for it! Given that I know who I sell to and what they value, I can’t see the point of wasting my time or someone’s junior time on it. So in short the only impact social media has had on my business is none at all!”

I thanked her for time and though it best to post it on my blog!

It will be interesting to see if this firm does change its approach in the time to come.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s


%d bloggers like this: